Vortex Media Buying R&D · Roadmap · 22 Jul 2026

Mock-Game Video Factory
from trend to build/kill verdict

01

The recurring loop — per-video pipeline

Once the factory is running, every hypothesis video flows through these steps.

02

Unit economics

03

Stack decisions

Opinionated calls, based on what our keys and budget actually support.

04

Implementation roadmap

05

Decision gate — build / iterate / kill

The metrics the media buying team reads, and the thresholds that trigger each verdict.

MetricThresholdNote
07

Gaps — what we need to buy / set up

ItemWhyCost
08

Risks & mitigations